Rinse
News and a look at Rinse behind the scenes
If you're moving into Boston on September 1st --- welcome to the show. Locals call it "Allston Christmas," and for good reason: the sidewalks overflow with abandoned couches, IKEA bookshelves, and mystery futons that should probably come with a hazmat warning. Add in traffic jams, late apartment turnovers, and long lines at IKEA, and you've got yourself a day that's equal parts comedy and chaos.
Rinse, the leading global, technology-enabled laundry and dry cleaning delivery service, knows a thing or two about logistics. Here, Rinse offers insights from its very own Boston-educated leadership:
James Joun, Co-Founder at Rinse, is a Harvard Business School alum.
Darshil Jariwala, Senior Director, Business and Corporate Operations at Rinse, is a Northeastern University alum.
Aaron Wippold, Senior Director, Regional Operations at Rinse, is a MIT alum.
We tapped into some Rinse insiders who've lived it --- grad students, former Boston residents, and yes, folks who've braved moving a futon on the Green Line --- to give you the real pro tips:
1. Your comforter is not a moving- day carry-on.
Bulky stuff (comforters, winter coats, duvets) is the worst to drag even up a staircase, much less across town. Instead of jamming it in a trash bag and praying, let Rinse handle it.
Schedule a pickup before your move, and have it delivered fresh, folded, and waiting at your new address. Imagine walking into your new place with clean sheets already ready for night one, so that you're set for the next day --- that's the kind of win you'll thank yourself for.
2. IKEA is not for the faint of heart.
Boston Moving Day means everyone's raiding IKEA at once. Expect lines, empty shelves, and the very real possibility of balancing a desk on your lap on the T. Rinse can't assemble your MALM dresser, but at least you don't have to worry about the pile of laundry eating up precious backseat space.
3. Think of laundry as "time you get back."
When you're starting fresh in a new city, the last thing you should be doing is wasting hours in a laundromat. As Darshil advises, "Spend your time meeting people, not sitting next to a dryer that eats quarters." Rinse makes laundry one less thing to think about because you have to --- freeing up hours for, well, literally anything else you want to do.
In fact, James' experience just after Moving Day is a testament to how useful Rinse would have been for him --- and students like him, who were focused on making the most of their time. He remembers that laundry was often his last priority because he and his roomate were, "Too busy acclimating to graduate school life --- meeting classmates, going to events, and chasing a constant fear of missing out." He recalls, "Hauling loads to the basement laundry room was its own ordeal, with a complicated card payment system that only worked half the time."
4. Parents, this one's for you.
You might be wondering if your kid can survive on their own. Spoiler: many college students arrive knowing advanced physics, but not how to sort lights from darks. Hand them the gift of Rinse and you'll both rest easier.
They'll thank you...eventually.
5. Moving Day is chaos, but it's also a new start.
As Aaron puts it, "Every September in Boston feels like possibility --- new faces, new beginnings, new messes to clean up." With Rinse, at least one part of that equation - the mess - can disappear from day one."
Pro Move
Ship your laundry to Rinse before you move. Update your new address. Boom --- it arrives clean and ready at your new apartment. It's basically using Rinse as your personal laundry-moving service. Genius? We think so.
Bottom Line
Boston Moving Day will always be wild. But your laundry doesn't have to be with Rinse.
SEATTLE - June 1, 2022 - Rinse, the nation’s leading laundry & dry cleaning delivery service, is now serving Seattle customers.
Rinse is thrilled to announce Seattle as our 10th market! We also launched in New Jersey, Dallas, and Austin this year. Additionally, we serve the San Francisco Bay Area, Los Angeles, Chicago, Washington D.C., Boston, and New York City.
“We are incredibly excited to bring Rinse to Seattle,” said Ajay Prakash, Co-founder and CEO of Rinse. “Our focus has always been delivering high-quality clothing care for everything in your closet, and we know Seattle will appreciate our convenient, reliable, and tech-forward laundry and dry cleaning services.”
Here is the initial list of zip codes we serve in the Seattle Area: 98101, 98102, 98103, 98104, 98105, 98106, 98107, 98108, 98109, 98112, 98115, 98116, 98117, 98118, 98119, 98121, 98122, 98126, 98134, 98136, 98144, 98154, 98164, 98174, 98199, 98004, 98039, and 98040.
Throughout Rinse’s consistent growth and expansion, we have been committed to hiring W2 employees (including all Valet drivers) and working with only the best local cleaning partners. Rinse also takes many actions to protect the environment.
Since the company’s launch, we’ve had zero tolerance in using the solvent and known carcinogen, PERC, for Dry Cleaning services. Additionally, Rinse has collected and donated over 10 tons of clothing on behalf of our customers, saved over 25 million gallons of water by using high efficiency washers, and conserves energy by defaulting to cold water. Rinse is proud to serve Seattle, which consistently ranks among the most sustainable, green, and environmentally friendly cities in the United States!
About Rinse
Founded in 2013, Rinse is building the first and largest national brand in clothing care. The company picks up, cleans, and delivers customers' laundry and dry cleaning straight to their doors. Rinse’s unique approach to reducing customer friction while modernizing the laundry and dry cleaning space has been integral not only to the company’s continued success but in the industry’s evolution to meet the demands of today’s customer. Services offered by Rinse include Dry Cleaning, Wash & Fold, Hang Dry, and more. The company was founded by Ajay Prakash, James Joun, and Sam Cheng, and is headquartered in San Francisco. To experience Rinse for yourself, schedule a pickup here.
The leading laundry and dry cleaning delivery service has acquired Room Service Laundry in New York City to expand market presence.
NEW YORK - November 28, 2022 - Rinse, the nation's leading service for pickup and delivery of laundry and dry cleaning, announces the acquisition of Room Service Laundry, a boutique on-demand laundry service that operated in Brooklyn and lower Manhattan. Room Service Laundry is the latest in a series of acquisitions for Rinse, which included FlyCleaners in March of this year and ButlerBox in 2021.
Founded in 2013 with the goal of removing friction from clothing care, Rinse offers a simple, consistent, high-quality solution to laundry and dry cleaning in New York City, San Francisco Bay Area, Los Angeles, Washington D.C. Metro Area, Chicago, and Boston. Rinse will be expanding to additional markets in early 2023.
“We’re thrilled to expand Rinse’s presence in New York with the acquisition of Room Service Laundry.” says co-founder and CEO Ajay Prakash. “New York is a rapidly growing market for us and we’re excited to streamline laundry and dry cleaning for Room Service’s customers in Brooklyn.”
The acquisition of Room Service Laundry will expand the company’s customer base in New York, further solidifying Rinse as the market leader and the fastest growing clothing care provider in the New York market. Former customers of Room Service Laundry will receive the high quality service that Rinse is known for, and be seamlessly redirected to the Rinse website or mobile app to schedule door-to-door service seven days a week. They will have the option to use additional services beyond Wash & Fold, including Dry Cleaning, Hang Dry, Clothing Repairs, Leather Cleaning, and more. Rinse also offers Rinse Repeat, the leading laundry subscription service priced by the bag instead of the pound.
Rinse is a global leader in the online laundry service space. Throughout Rinse’s consistent growth and expansion, it has been committed to hiring W2 employees (including all Valets) and working with the best local cleaning partners. In addition, it offers its award-winning service to property managers and apartment buildings via the Rinse for Rentals program; it provides local employers the most convenient dry cleaning and laundry benefits available for their employees through its Rinse for Business service; and it has developed a rapidly growing commercial laundry business, partnering with leading restaurants, spas, and more.
Rinse has also taken several actions to protect the environment. Since the company’s launch, Rinse has had zero tolerance in using the solvent and known carcinogen, PERC, for Dry Cleaning services and only uses environmentally friendly detergents to clean clothes. Additionally, Rinse has donated over 10 tons of clothing to date through collecting and donating clothing on behalf of its customers, and helped save over 25 million gallons of water by cleaning laundry using only high efficiency washers.
About Rinse
Founded in 2013, Rinse is building the first and largest national brand in clothing care. The company picks up, cleans, and delivers customers' laundry and dry cleaning, straight to their doors. Rinse’s unique approach to reducing customer friction while modernizing the laundry and dry cleaning space has been integral not only to the company’s continued success but in the industry’s evolution to meet the demands of today’s customer. Services offered by Rinse include Dry Cleaning, Wash & Fold, Hang Dry, and more. Rinse serves customers in six major regions, including the San Francisco Bay Area (San Francisco, San Jose, Oakland), Los Angeles, Chicago, Boston, Washington, D.C., and New York City (Manhattan, Brooklyn, Queens and The Bronx). The company was founded by Ajay Prakash, James Joun, and Sam Cheng, and is headquartered in San Francisco. To experience Rinse for yourself, schedule a pickup here.
Rinse, a leading national brand in clothing care, announces its partnership with OxiClean™ to bring the brand’s legendary stain-fighting capabilities to Rinse customers. The limited-time partnership is the first of its kind in a changing laundry landscape where an increasing number of consumers are placing more value on time than chores, opting to outsource their laundry services to trusted providers like Rinse. As the evolution of laundry continues, Rinse and OxiClean™ will lead the way in catering to a new laundry customer base.
The laundry industry is rapidly evolving due to changing consumer mindset, machine-washable fashion, and the effects of an on-demand economy. The rise in athleisure and more machine-washable wear has resulted in more laundry at home for many consumers, particularly professionals. Consumers are placing a higher value on their time, opting to outsource mundane chores, including laundry, to trusted service providers. With the rise of technology and the on-demand market, consumers now use their mobile phones as a remote control for their life and expect to have everything delivered to their door - a ride, their groceries, a meal, and now their laundry and dry cleaning. Together these trends have converged in the rising popularity of Rinse, a trusted, customer-centric, all-in-one clothing care provider that meets customers where they are, be it at home, at the office, or even in their travels. At the same time, the household consumer product industry is having to find new ways to reach customers and build brand loyalty.
“We know that consumers place a high value on reliability and trust when it comes to choosing a clothing care provider”, stated Ajay Prakash, CEO of Rinse. “By partnering with OxiClean™, we’re able to align our brand with a legendary industry brand known for quality and build further trust in the care we take with our customers’ experience”.
With this new partnership, Rinse and OxiClean™ are paving the way for the clothing care providers and the household consumer product industry to evolve in this new era of laundry. While Rinse has long used OxiClean™ Stain Removers as part of its wash-and-fold services, this will be a first for their Cleaning Partners using OxiClean™ Laundry Detergent. Rinse will introduce OxiClean™ as the exclusive Laundry Detergent partner for its San Francisco wash-and-fold business, which includes its Rinse Repeat customers. The two come together to reach time-crunched consumers who are loyal to OxiClean™ but are looking for a convenient, reliable, reasonably-priced alternative to the hours of laundry they do each week. Through this partnership, Rinse will continue to build trust with its customers through a reliable laundry brand partner, while OxiClean™ is able to reach new customers, as well as potential industrial customers by providing OxiClean™ Laundry Detergent to Rinse’s Cleaning Partners. Rinse will evaluate the effectiveness of an exclusive detergent partner in the coming months with a customer survey, sharing insights with the OxiClean™ team.
As part of their partnership, Rinse and OxiClean™ are launching the #PoweredBy sweepstakes to demonstrate the clothing care expertise of Rinse and the stain-fighting powers of OxiClean™. The winner of the sweepstakes will receive $250 in Rinse credit and a year's supply of OxiClean™ products. To enter, eligible participants need to follow Rinse and OxiClean™ on Instagram, like the sweepstakes post, and tag someone who empowers them for 1 entry per person. All entries must be submitted by 7/11/21.
"Rinse is revolutionizing the growing laundry service space,” stated Bruce Tetreault, Marketing Director of OxiClean™. “Partnering with an industry leader that shares our commitment to quality allows us to reach new customers who are changing the way they get their laundry done.”
According to Grand View Research, the global dry-cleaning & laundry services market is expected to grow 3.4% annually from 2020 to 2027. In recent years, Rinse has seen impressive growth including an 80% increase in its Rinse Repeat laundry subscription service from 2019 to 2020. As consumers evolve in the way they do laundry, Rinse is on the path to transforming from a trusted laundry and dry-cleaning delivery service provider to the clothing care experts that offer the best-in-class clothing care from services to product curation and more. With consumers placing a premium on their time and increasingly opting for laundry services like Rinse, cleaning brands will need to find new ways to reach customers through clothing care providers and OxiClean™ is first to market with this partnership with Rinse.
About Rinse
Founded in 2013, Rinse is building one of the first and largest national brands in clothing care. The company picks up, cleans, and delivers customers' dry cleaning and laundry, straight to their doors. Inspired to solve massive pain points on both sides of the dry cleaning and laundry business, Rinse has created a superior experience for consumers, while standardizing processes and smoothing out the demand curve for local cleaning partners. Rinse serves customers in seven major markets, including San Francisco, San Jose, Oakland, Los Angeles, Chicago, Boston, and Washington, DC. Headquartered in San Francisco, Rinse was founded by Ajay Prakash, James Joun, and Sam Cheng. To experience Rinse visit www.rinse.com
About Church & Dwight Co., Inc.
Church & Dwight Co., Inc., headquartered in Ewing, NJ, manufactures and markets a wide range of personal care, household, and specialty products under the ARM & HAMMER™ brand name and other well-known trademarks like OxiClean™.
Dry cleaning and laundry market leader cleans up with acquisition of L.A. competitor
LOS ANGELES - May 11, 2021 - Rinse, the leading national brand in dry cleaning and laundry delivery, announces the acquisition of ButlerBox, a Los Angeles-based dry cleaning and laundry provider specializing in locker-based service with multifamily and commercial office partners. ButlerBox is the latest in a series of acquisitions for Rinse that includes the Chicago-based Dryv in 2020, the Bay Area-based OffToYou in 2020, Cleanly’s San Francisco operations in 2019, and Washio in 2016.
Founded in 2013 with the goal of removing friction from clothing care, Rinse offers a simple, consistent, high-quality solution to dry cleaning and laundry in seven major markets across the United States. The acquisition of ButlerBox will expand Rinse’s customer base in Los Angeles and further solidifies Rinse as the market leader and the fastest growing clothing care provider in the L.A. market.
"We're thrilled to expand Rinse's presence in Los Angeles with the acquisition of ButlerBox," stated Ajay Prakash, CEO of Rinse. “ButlerBox has built a great company and a very impressive community of multifamily and commercial partnerships, which was a major driving factor in our decision to acquire them. In addition, we are seeing strong momentum in L.A. with demand already back up to pre-COVID levels. The timing couldn’t have been better.”
With Rinse, ButlerBox customers will enjoy door-to-door service 7 days a week and have the option to use additional services beyond Dry Cleaning and Wash & Fold, like Hang Dry, Clothing Repairs, and more. Rinse also offers Rinse Repeat, its leading laundry subscription service, priced by the bag instead of the pound.
In addition, Rinse will continue providing service to all of ButlerBox’s multifamily and commercial office partners. Rinse offers Rinse for Rentals at multifamily apartment buildings, providing the attractive perk for residents of picking up and delivering residents’ dry cleaning and laundry right to their door. Rinse also offers a similar service, Rinse for Business, that enables employers or commercial office buildings to provide dry cleaning and laundry service as an eye-catching benefit to their employees or tenants.
“I’ve gotten to know Rinse over the past few years and have developed a deep admiration for their unwavering focus on quality and customer service, in addition to how they have used technology to create a seamless customer experience. I’m excited to know that our customers and partners will be in such good hands moving forward,“ stated Marc Sigal, CEO of ButlerBox.
Rinse is on its way to becoming the first national brand in clothing care. Rinse’s unique approach to reducing customer friction while modernizing the laundry and dry cleaning space has been integral not only to the company’s continued success but to the industry’s evolution to meet the demands of today’s customers.
About Rinse
Rinse is building the first and largest national brand in clothing care. The company picks up, cleans, and delivers customers' dry cleaning and laundry, straight to their doors. Inspired to solve massive pain points on both sides of the dry cleaning and laundry business, Rinse has created a superior experience for consumers, while standardizing processes and smoothing out the demand curve for local cleaning partners. Its services include Dry Cleaning, Launder & Press, Wash & Fold, Hang Dry, and more. Rinse serves customers in seven major markets, including San Francisco, San Jose, Oakland, Los Angeles, Chicago, Boston, and Washington, DC. The company was founded by Ajay Prakash, James Joun, and Sam Cheng, and is headquartered in San Francisco. To experience Rinse for yourself, visit www.rinse.com or download the Rinse mobile app (available on iOS or Android).
###
Media contact:
Katie Shirley
[email protected]
Rinse, the market leader in dry cleaning and laundry cleans up with its second acquisition of 2020 by acquiring Dryv, a Chicago-based dry cleaning and laundry delivery service.
Rinse acquires Dryv for its second acquisition of 2020
SAN FRANCISCO - November 17, 2020 - Rinse, the leading national brand in dry cleaning and laundry delivery, announces the acquisition of Dryv, the Chicago-based, on-demand dry cleaning and laundry provider. Dryv is the latest in a series of acquisitions for Rinse that includes OffToYou in 2020, Cleanly’s San Francisco operations in 2019, and Washio in 2016. The acquisition of Dryv marks a significant milestone for Rinse not only in the Chicago market but in its quest for national expansion.
Changing the way people think about clothing care, Rinse offers a simple, consistent, high-quality solution to laundry in seven markets across the United States. The acquisition of Dryv will accelerate Rinse’s capabilities in Chicago and further solidifies Rinse as the market leader and the fastest growing clothing care provider in the Chicago market.
“We’re thrilled to expand Rinse’s presence and capabilities in Chicago with the acquisition of Dryv,” stated Ajay Prakash, CEO of Rinse. “Chicago is a great market and we’re seeing a lot of positive momentum here with demand back up to pre-COVID levels. The timing of this acquisition couldn’t have been better.”
With Rinse, former Dryv customers will now have expanded services beyond Dry Cleaning and Wash & Fold, including Hang Dry, repairs, and more. In addition, Rinse will offer Rinse Repeat, its leading laundry delivery subscription service priced by the bag instead of the pound, as well as Rinse for Business, the first Dry Cleaning & Laundry employee benefit that picks up and delivers laundry at home or the office.
Founded in 2013 with the mission to remove friction from the laundry and dry cleaning customer experience, Rinse is on its way to becoming the first national brand in clothing care. Rinse’s unique approach to reducing customer friction while modernizing the laundry and dry cleaning space has been integral not only to the company’s continued success but in the industry’s evolution to meet the demands of today’s customer.
Topics
Rinse Drop
We offer pickup and delivery if you can’t be present between 8pm and 10pm.
Our Valet will pick up or deliver your order to your doorstep or concierge, at which point you’ll receive a text with a photo showing where your items were left.
You can enable Rinse Drop on any (or all) of your orders.