Rinse - Laundry Delivery Service in SoFo
Man and laundry basket

Save 3+ hours a week with Rinse!

Laundry and dry cleaning picked up, professionally cleaned, and hand delivered to your door.

Sign up today and get $5 off your first order.

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SoFo
Laundry
Delivery Service

Save time by skipping the laundromat. Let Rinse pick up, clean, and drop off your laundry.
Schedule a pickup
Get $5 off your first Rinse!

Rinse &
SoFo

Rinse offers the most convenient laundry service for residents of SoFo.

SoFo is a small area in West Hollywood located directly west of Plummer Park. It is on the northside of Santa Monica Blvd. SoFo mainly consists of older motel-style apartment buildings and a few local shops on Santa Monica Blvd.

How Rinse works

Convenience

Schedule a Rinse when you need it via text, rinse.com, or the app.
Service is available 7 days a week between 8pm and 10pm — even if you’re not home!

Expert cleaning

Enjoy the extra 3 hours you save each week with Rinse while your items are expertly cleaned by masters of clothing care with decades of experience.

Fast turnaround

Relax with delivery right to your door. Standard turnaround is 3–4 days
MONTHU
TUEFRI
WEDSUN4
THUMON4
FRITUE4
SATTUE
SUNWED
with Rush options available .
On your delivery date, we’ll text you at 5:30pm with your Valet’s ETA.

Rinse Drop

We offer pickup and delivery if you can’t be present between 8pm and 10pm.

Our Valet will pick up or deliver your order to your doorstep or concierge, at which point you’ll receive a text with a photo showing where your items were left.

You can enable Rinse Drop on any (or all) of your orders in SoFo.

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Rush Delivery

We offer Next-Day Rush Delivery for Wash & Fold orders* for an additional fee of $7.95.

Simply let your Valet know upon your pickup. There’s also an option to set a permanent preference for Rush Delivery in your My Account page.

*2-Day Rush Delivery for Dry Cleaning orders is temporarily unavailable due to COVID-19.

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Get $5 off your first Rinse!
Learn more about Rinse

Incredibly convenient.
Remarkably affordable.

Wash & Fold

Wash & Fold process

We offer laundry pickup and laundry drop off services. Get your laundry returned to you washed and crisply folded - we even pair your socks!

Before cleaning, we’ll check your pockets for loose items, separate lights and darks, and never wash or dry your items with anyone else’s. We wash with cold water and dry on medium heat before neatly folding each item.

You can even set your cleaning preferences, like detergent type and fabric softener, from your account.

A folded stack of garments

Rinse Repeat

Our all-inclusive Wash & Fold service, priced per bag, not per pound, with savings up to 56% compared with Pay-As-You-Go.
A folded stack of garments

Pay-As-You-Go

Our Wash & Fold service priced per pound.

Other services

A Rinse Dry Cleaning bag

Dry Cleaning service is also available for anything you want cleaned, pressed, and returned on a hanger.

What your neighbors in and around SoFo say

  • Some of the best customer service I have experienced with a company. Your couriers are all very respectful of time and have very prompt replies! Never had an issue with a garment or article of clothing and I wish more companies would utilize the texting model! Thanks Rinse!

    Sean S.

    in Los Angeles

  • Good service but AMAZING customer service. Responds quickly via text and always solves whatever issues I have, zero hoops.

    Harry L.

    in Los Angeles

  • So many great things! I've already been touting it to colleagues. It is super convenient for busy professionals and business travelers like me on the road for multiple weeks. But I will also use it at home because the price is competitive, the cleaning quality is fantastic and it is way more convenient. Total time saver.

    Teresa M.

    in Manhattan Beach

  • Ease of use, punctuality, professionalism, excellent customer service, care for my items. Essentially I can trust that you will pick up my items on time, you will take good care of my clothes and I can trust you’ll deliver what you promise.

    Jennifer P.

    in West Hollywood

  • It saves so much time, I don't have to go out to get a roll of quarters whenever I want to do laundry, I can avoid all the crazy neighbors in the laundry room ;-) Best of all, I don't have to spend ages folding everything - now it's so easy to put away.

    Alanna L.

    in Los Angeles

  • The delivery people are very nice and friendly and I love how they text or call beforehand and when they are at our door. We have a baby who is asleep by 7, and a small dog who goes crazy when anyone knocks or rings the doorbell. The combination of the two means a crying baby and unhappy parents. Rinse has always been careful to not knock or ring the bell and always calls or texts. I LOVE this!

    Sarah S.

    in Santa Monica

  • You guys are cheaper than most dry cleaners, and yet you pick up and deliver very quickly. I'm beyond impressed.

    Sean A.

    in Los Angeles

  • It’s so easy to have our dry cleaning picked up and delivered directly from our apartment. It costs pretty much the same as it would going to the cleaners but better

    Jin W.

    in Venice

  • The attention to detail that Rinse takes toward customer service is unprecedented in a dry cleaning experience; the ability to use text message to control the experience takes convenience to a new level, and I love having the ability to track which clothes I've cleaned and when.

    Tom C.

    in West Hollywood

  • I love using Rinse! I don't have much of a need for dry cleaning, but I use it when I can. Its so easy to use and eliminates the burden of having to go pickup dry cleaning during working hours.

    Christina B.

    in Los Angeles

  • The professionalism in way handle your communication with customers. The way all my clothes are folded and packed when returned. I have used other services and no one returns the clothes like rinse does. Love that even my socks get matched.

    Robert R.

    in Los Angeles

  • It's so convenient to have my laundry picked up and handled all through a couple clicks on my phone when I'm busy with life/work. The customer service is also excellent and the results have always been great.

    Amy K.

    in Los Angeles

  • Way more convenient than conventional dry cleaners; excellent text notifications; way cheaper than local dry cleaner

    Christian R.

    in Los Angeles

  • You do a nice job with the laundry. When you say 45 minutes, you mean 45 minutes. It's worth the money. It's money well spent.

    Tommy K.

    in Santa Monica

  • The customer support has been consistently great. The deliveries are consistently on time and easy. The communication is very good. Overall Rinse checks all of the boxes required for success for businesses built on customer convenience. I've tried similar services in the past that ended up becoming a bigger headache than they were worth, requiring more effort than doing the laundry myself. Keep making it easy and you'll keep getting my business (and many others' as well I suspect).

    Brian P.

    in Marina Del Rey

  • Always on time, clear and transparent about costs and policy changes and your CX team is always a pleasure to speak with. Rinse hits all the points for me as a consumer. You made laundry for newly wed couple living in the city working at start ups simple. Thank you!!!

    Keela R.

    in Inglewood

  • Personalized, friendly service and quality care of garments. I also received a handwritten note from the founders... such a nice a touch and almost unheard of these days!

    Dominique C.

    in Los Angeles

  • I trust that the laudering and dry cleaning is well done; the pick up and delivery at the door is a big convenience; ability to manage service through an app; pricing for dry cleaning is competitive and the value of laundry pricing is great.

    Julie D.

    in Los Angeles

  • I love the convenience of pick up and delivery. In some cases prices are better than walk in cleaners. It helps me out a lot. Thank you!

    Sheila S.

    in Los Angeles

  • My clothes feel and smell AMAZING, I love how they fold the clothes, and organize them by clothing type (I know that sounds crazy OCD but it saves me a minute here and there, which adds up). I love how they can bring back my wash and fold the next day.

    Rachel G.

    in Los Angeles

ZIP codes we serve in SoFo

  • 90046

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